How is content marketing evolving around music and video? More and more platforms are beefing up their video capability – Facebook, Instagram, here comes Spotify. Plus, everyone’s a filmmaker now – the fans, the artists and the music video directors. The strategic options available to music content marketers are multiplying at a dizzying rate. ‘Inside Read More
Vevo’s Nic Jones, Songkick’s Ian Hogarth, manager Scooter Braun, Spotfy’s Trevor Skeet, and artists Will.i.am, Amanda Palmer and Zoe Keating all took part in the Virgin Disruptors debate that posed the question ‘Has technology killed the music industry?’. Streaming, music discovery, outdated contracts, financing new music, piracy and more were discussed. If you missed it Read More
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