Featured Resources
Membership Tiers: FAQs
This document will answer any questions you have about the new membership tiers.
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The Management Contract Template
The following document contains an example, long-form written management agreement jointly created by the Featured Artists Coalition, Music Managers Forum and Musicians Union.
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MMF Code of Practice
This Code of Practice outlines the core values and professional standards that should underpin the role of a Music Manager and can be used as a framework for accountability.
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The Fan Data Guide: Second Edition
This MMF guide provides practical insight into how managers can better understand, access and use fan data across today’s digital music ecosystem. Covering the basics of data collection, ownership and application, it is designed to help managers make more informed decisions, strengthen artist-fan relationships and navigate an increasingly data-driven industry.
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TikTok Creator Marketing with SongPush
Newly launched in the UK, this session will introduce and explain the SongPush platform and its unique ability to generate near-instant virality on TikTok, leading into a case study discussion with artist manager Moritz Knabe (ClockClock & Glockenbach) who will talk about the TikTok successes he has enjoyed using the SongPush platform.
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YouTube Resources
Key YouTube resources for all music managers to master.
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Music Ally Sandbox Campaigns of the Year 2024
Find inspiration for your future campaigns with the 2024 Music Ally Music Marketing Campaigns of the Year report. The resource features 50 top campaigns from a vast pool of entries. It’s packed with case studies, KPIs, and insights for everyone in music marketing—from DIY artists to major labels. All shortlisted campaigns from the Music Ally Marketing Awards are included, plus a selection of other standout strategies.
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TikTok Tip: #BehindTheSong
The resource below provides examples and techniques for sharing the story behind your music, along with content tips to enhance your storytelling. Plus, you'll find a Google form link for opportunities like featuring your song on the hashtag page.
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EMMA Electronic/Dance Managers Meetup – Brand Partnerships
Learn how to develop a collaboration and sponsorship strategy between your artists and brands, including focus on the importance of aligning artists' values with brand objectives, creating tailored pitches and more.
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TikTok UK Artist Playbook 2024
A comprehensive guide outlining the latest best practices, product features and campaign strategies tailored specifically for artists using TikTok.
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Presentation Slides: MMF x YouTube Music: Export Strategy for Artists
Presentation slides from the MMF/YouTube Music session on exporting your artists and music globally.
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Presentation Slides: MMF x YouTube Music: Understanding Monetization
Presentation slides from the MMF/YouTube Music session on monetising your YouTube content.
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