We are delighted to confirm the speakers for the next module of the Artist Management Training Programme, taking place on Monday 30th September. The module will look at artist licensing, merchandising, endorsements & brand partnerships. Book your place now by contacting firstname.lastname@example.org. MMF members can attend at half the standard rate.
RUTH CLARKE – Brand Partnerships Manager, Parlophone Label Group
Brand Requirements, Aims & Objectives
The Artist / Music Opportunity
Artist Management Considerations & Issues
Concept to delivery: projects, platforms & pitfalls
Artist Licensing & Endorsement (Branded Games, Products & Services)
Key Terms & Conditions and Negotiation issues in Brand, Licensing & Merchandising Agreements
Whether working with international superstars and/or development artists, there’s an increasingly wide range of opportunities to be explored & challenges to be addressed to help achieve specific career, project & campaign objectives via licensing & brand partnerships. Mutual brand development, audience & fan engagement, multiple revenue streams, access to key territories and markets around the world…all these issues and many more will be addressed on the night.
Time: 6:30pm – 9:30pm
Date: Monday 30th September
Location: PRS for Music Boardroom, 6th Floor, Copyright House, 29-33 Berners Street, London, W1
Book: MMF members pay £40 (standard rate £80) email email@example.com