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Artist Management: Module 2 (Fan Base Development & Management/Music Media, Marketing & Promotion)

09 Oct 2017 , 5:30-8:30PM
£100/£70/£45

Module 2- Fan Base Development & Management/Music Media, Marketing & Promotion

This module we’ll be discussing:

  • Artist / fan relationships & business models
  • Fan behaviour & requirements
  • Community engagement & database marketing
  • Social media, content, channel & playlist strategies
  • Digital assets & physical editions
  • Analytics & data mining
  • Music media promotion & retail
  • Tools, widgets, plug-ins & digital service providers
  • Project & campaign planning
  • Predictable pitfalls & opportunities

Ticket prices:

Non members – £100
Trade body members (AIM, APRS, BASCA, BPI, FAC, IAMA, ISM, MPG & MU; PPL & PRS Staff) – £70
MMF & MPA members – £45

MMF members email phoebe@themmf.net for discount codes.
MPA members email issy.dacre@mpagroup.com
Other trade bodies email angela@mmf-training.com

Venue:
PPL, 1 Upper James Street, Soho, London, W1F 9DE