The MMF will be hosting a panel at this year’s XpoNorth Conference in Inverness, Scotland on the 3rd July
The annual Inverness-based XpoNorth, formerly goNORTH, is Scotland’s leading creative industries festival and offers delegates access to an exceptional creative programme. The conference and showcase take place over two vibrant days and nights in the Highland capital. The only festival of its kind in Scotland covering craft, fashion and textiles; writing and publishing; screen and broadcast; digital and technology and music, XpoNorth is a unique event in the UK’s creative calendar.
Panel: The Fortnite Effect: How Collaborations Between Gaming and Music Are Making an Impact
Speakers: Andy Farrow: Northern Music Co. / Sergio Pimentel: Senior Creative, Ninja Tune / Wayne Emanuel: Head of Gaming Partnerships at War Child /Dawn Paine: Co-Founder The Extraordinary Club Chair: Nicky Carder: Music Managers Forum
From Deadmau5 and Twitch to Weezer’s “Fortnite Island”, collaborations between game developers and musicians are set to increase dramatically in the near future with lucrative benefits and challenges for both sides. What makes for a successful collaboration and what are the red flags to watch out for? Who are the partners being most innovative in this area? And what can streaming learn from gaming business models in terms of turning free to paid?
WHEN: 2:15pm – 3:30pm, Wednesday 3rd July
WHERE: Studio 2 (2nd Floor), Eden Court, Bishop’s Road, Inverness, IV3 5SA